Aaron Welling
Aaron is Co-Founder & CEO of Sonar Insights. Aaron has advised senior leaders from Fortune 500 companies to entrepreneurs and everything in between. Aaron has over 20 years of business operations and strategy consulting experience around the world.
Aaron’s work has focused on helping clients develop long-term innovation strategies, build new product pipelines, establish new brands and marketing strategies, and create organizational momentum for growth. Aaron’s past experience has spanned the US, Europe, Latin America, and Asia, driving innovation and growth for all types or organizations.
Aaron received a BA in Spanish from Brigham Young University and an MBA in International Management from the Thunderbird School of Global Management. He’s a massive Seattle Sounders fan and tries to catch as many MLS games as he can during his travels.
Aaron lives in the Tri-Cities in Washington with his wife and five children.
Sonny Virakpanyou
Sonny is Co-Founder & COO of Sonar Insights and has over 15 years of experience in developing corporate marketing strategies, new brand / product innovations and go-to-market executions for Fortune 500 companies, non-profits, and small businesses.
Sonny’s primary focus is three-fold:
- Ensure Sonar Insights provides clients with world-class service through unique and time-tested market research strategies and tactics
- Relentlessly pursue quality insights to guide strategy and innovation
- Implement our proven processes to deliver results.
Sonny received a BA in International Business and Marketing from Washington State University. Conducting projects that span across the world while serving locally and living in the Tri-Cities has provided Sonny the ability to approach projects and gather insights from all angles.
Sonny loves to travel and explore new places, culture and food with his wife and daughter.